Harness the power of ‘next generation’ entrepreneurs
Meet Melissa and Aaron, two of Port Hope's Young Professionals (PHYP).
It’s not like Melissa didn’t already have her hands full as a young mom with four children. But true entrepreneurial spirit simply won’t rest.
Her Bowtique began as a social media driven home-based business. Her niche offering of hair accessories for “posh babies” struck a chord with the “mod mommas” market.
So much so that she opened a downtown storefront so on-line shoppers could browse in-person too. And, in true Gen Y style, she made room to showcase and promote local artisans and grass roots charities.
But opening a bricks and mortar was a whole new ballgame … Enter Aaron Sawyer.
Aaron serves as the President of the PHYP and reached out to Melissa.
“I met Melissa soon after the PHYP was created. She took an immediate interest becoming Chair of the Marketing Committee and has been a fantastic asset to our team. I’ve always been impressed with Melissa’s work ethic and the story of how she built her business is incredible. She’s an inspiration through her strong actions and caring heart.”
Born and raised in Port Hope, Aaron attended Humber College for Journalism receiving the Toronto Star Award for Excellence in his graduating year.
During school, he ran an independent record label managing bands and concert tours and after graduating was recruited to run a new music program for West49 (a leading Canadian retailer for music and skateboard culture.
In 2008, Aaron returned home to Port Hope to start his family. And now works as Business Development Manager at Cats Media, a marketing company with offices in downtown Port Hope and Toronto.